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Lauren Burch is a 23-year-old Canadian-based model, content creator, and influencer. Lauren has emerged as one of the most influential and phenomenon e-girl symbols in this age. She has these personal aesthetics characterized by unique and stylish makeup, an anime look, and a sense of fashion characterized by deep pink. Lauren as a person stands out as a pioneer and trendsetter regarding fashion, especially around what would be considered risqué aesthetics.
Among the content Lauren makes to share with her fans her sense of style is trying on fashion hauls. One that caught my eye is the one she did on HUGE Mini Dress Try On! Lauren Burch | Unzzy, and it got me thinking the mini dress culture is about to re-emerge, this time bigger and more viral than before.
In the video, Lauren takes her audience through a collection of mini dresses she got from the Unzzy Store.
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But why are minidresses remerging now? While the fashion sense itself is attributed to the early and mid-1960s by Mary Quant, the mini dress culture is seen as innovative and a move to challenge the existing societal norms. It has been more than 50 years since the culture was brought about but the Gen Z is reviving it, this time influencers like Lauren Burch are getting more creative, using it as a tool for self-expression, body positivity, and inclusivity and a way to celebrate all kind of body types.
I like to think that mini dresses came around as a way for women to challenge the then societal definition of feminity. It was a symbol of liberation, self-love, and full embrace of what constituted femininity. Today like the case of Lauren, the culture is being revived as part of making viral trends on social media to celebrate some of the vintage culture while remaining unique and outstanding. Sure enough, the trend and culture have done a good work of creating individuality. For Lauren, this trend matches well with her image as an e-girl who is a fashion enthusiast and pioneer. Thus culture would be here to stay especially with modern fabrics being more comfortable, we should expect to see more eye-catching mini-dresses.
